Journal

Field notes from the workshop floor.

Stories from the makers, product updates, and how we think about provenance, production, and platform — out loud.

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  • Thursday · Jul 23, 2026
    Saransh Sharma

    3 Million and Counting

    The most ambitious part of our joinery catalog the census on a map so that we can figure out the capacity planning.

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  • Wednesday · Jul 8, 2026
    Saransh Sharma

    Sell Your Craft Without Building a Store

    Most makers we meet are brilliant at one thing and tired of everything else. They can weave, dye, stitch, and finish a piece by hand, but the moment someone says "just set up an online store," the joy drains out of the room. Building a shop, wiring up payments, writing product pages, chasing traffic, answering carts that never check out. None of that is why anyone learned a craft.

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